Hot off the ‘Pressed’

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What new beverage has taken the hip and healthy by storm, debuted in Starbucks nationwide, and recently hit over $5 billion in annual sales?  No, it’s not the double caramel macchiato, its Cold Pressed Juices!  Here is one man’s review of the nutritious drinks after sampling many brands and doing the full 3-Day cleanse offered by Pressed Juicery.

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The week of January 2nd 2014 began for me as I’m sure it did for most health conscious Americans… wanting to erase all of the horrible things I put in my body over the holidays and begin a strict new health and fitness lifestyle.  Otherwise known as resolutions that we all eventually break.  Wanting to get a jump start on weight loss and give my liver a break, I thought a juice cleanse was just what the doctor ordered.  I am no stranger to the many benefits of juice or fasting cleanses, having once managed a wellness spa that pioneered the maple juice and lemon cleanse.  So after rallying some co-workers around me, I decided to order the 3 Day Cleanse from Pressed Juicery.  I have sampled the bottled produce bombs from several of the other leading companies such as BluePrint or Organic Avenue and I can testify to the superior flavor and quality of the Pressed Juicery’s offerings.  I also have a decent Breville Juicer at home but my schedule doesn’t allow me an hour every morning to prepare them myself.

Pressed Juicery came highly recommended from my health guru and best friend Tina Leigh of hautehealthnow.com.  The juice company is  based in SoCal, so my only option for getting them fresh in Las Vegas is overnight delivery.  If you’re planning on starting your cleanse on a Monday forget about it, they have limited options as to when you can receive your delivery and Saturday through Monday are out.  This was my second time so I also knew to plan on my life sustaining nectars not arriving until after 10:00 am, so sleep in or starve!

Pressed Juicery offers 3 different preselected juice combos (6 bottles per day) in the cleanse packages.  Each one is priced between $200-$220 for the 18 juices, which works out to about $12 per bottle.  Substantially more than if you juiced them at home I suspect – but worth the time saved from buying, prepping, and cleaning all of that produce.  I also assume that most don’t own a high powered centrifugal or macerating press.  Of the 3 combo packs they suggest, I opted for the “Cleanse 2” – a little stronger than the 1st level but with more fruit juices than the 3rd, I felt this was just right.  You can also completely customize a kit with just the flavors that sound good to you.

CLEANSE 2

Greens 2:   kale, spinach, romaine, parsley, cucumber, celery, apple, lemon
Citrus 2:     apple, lemon, pineapple, mint
Greens 3:   kale, spinach, romaine, parsley, cucumber, celery, apple, lemon, ginger
Roots 3:     apple, lemon, beet, ginger
Citrus 4:    cucumber, lemon, pineapple, coconut h2o, aloe vera
Sweet:        filtered water, almond, dates, vanilla bean, sea salt

(I also opted to include the Chlorophyll and Aloe Vera Waters.  Why not help digestion and raise alkaline levels a little more?)

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My delivery showed up just as expected (close to 11) and I was simply ravenous!  I dove right into my first juice and it was gone in 3 swigs.  They say for ideal hunger control you should consume 1 juice every 2 hours.  So after my initial chugging contest was complete I put myself on a schedule of 1 pressed juice every even hour and one littler of filtered water every odd hour – juice at 8 am, 10 am, 12 noon, 2 pm, 4 pm, and 6pm.  This was my best solution for keeping my appetite at bay and gave me something to look forward to, especially that sweet almond milk at night!

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The juices themselves are very well balanced and pleasing on the tonge.  You’re not going to be gaging on chunks of kale that made it though the juicer or getting specks of parsley stuck in your teeth.  Pressed Juicery has done an amazing job of formulating recipes that blend the earthy flavors with just enough citrus or fruit to be genuinely delicious – even my nephew enjoyed a swig of the greens3.  The only flavor I had an issue with this go-round was the roots 3.  I think they must have gotten a batch of extra potent ginger because drinking this one on an empty stomach was interesting – I could feel the ginger working its way through my entire digestive tract!

I’ll spare you from some of the more intimate details that can accompany a juice cleanse.  For those of you that have done one before, you know what I mean, for those considering a cleanse… maybe move your desk a little closer to the bathroom, or better yet, work from home those days.

To give you a little context about myself; I’m a 33 year old 185 lb. man that tries to eat healthy when possible but work, dogs and a needy husband sometimes leads to diners from Chipotle rather than oven roasted qual and couscous at my house.  Needless to say, 3 days of pressed juices (no matter how healthy) can be a little “unsatisfying” at best.

Here are snippets from my juice diary:
Day 1.   Feeling Great!  I’m so proud of myself.  I can’t wait to post more pictures of my juices on instagram and make my friends feel fat.
Day 2.  These really do taste great, I think I could make it 5 days on just juice!  I swear my pants already fit a little loser.
Day 3.  I swear to God, if you bring that #2 combo from Burger King home I will kill you and eat the french fries over your dead body.

All joking aside, I managed to make it through the 3 day cleanse with only a few “cheats”.  I had some cucumber and hummus on the night of day 2, and celery with peanut butter on day 3.  I weighed myself before and after and appeared to have lost about 4 lb.’s. but who knows how much of that was water, waste, or just pure energy.  One thing is for sure, after the cleanse my appetite and cravings had been reset.  The idea of a soda pop or snickers actually sounded revolting.  All-in-all it was an enjoyable experience that I’m sure to repeat in the near future.  For now I try to incorporate a cold pressed juice into my diet several times a week usually purchasing a couple at my local Whole Foods or Starbucks (they bought their own brand called Evolution Fresh for $70 million).  Still, none of these are as tasty as Pressed Juicery – hopefully they are reading this and are considering opening an outpost in Las Vegas!

I hope you will try some for yourself and would love to hear about your experiences with juicing.

Press on!

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